by Neil Cooper | Mar 25, 2021 | Osborne Insights Blogs
In the previous two articles in this series, we addressed the changes to sales and sales enablement that are required to be successful both during and beyond the Pandemic. In this third and final article, we will explore the third critical element of the puzzle...
by Neil Cooper | Feb 23, 2021 | Osborne Insights Blogs
Introduction In the first post in this series, we explored The Changing Role of the Salesperson. Building on the theme of change, we’ll explore the related and equally critical change in the relationship between Sales and Marketing both during and beyond the Pandemic....
by Neil Cooper | Jan 13, 2021 | Osborne Insights Blogs
As Sales and Marketing professionals, we know that the Digital World is upon us, where this digital transformation is being accelerated by the COVID 19 Pandemic and is touching all aspects of our businesses. The impact on sales is meaningful and requires that we take...
