As Sales and Marketing professionals, we know that the Digital World is upon us, where this digital transformation is being accelerated by the COVID 19 Pandemic and is touching all aspects of our businesses. The impact on sales is meaningful and requires that we take...

Several years ago, I developed an invention that I wanted to take to market. Upon receiving the patent, a decision had to be made on what to do next. My options? Either license the invention or manufacture, market and sell it myself. Like any important decision, I...

The pandemic is presenting all organizations, large and small, with a unique and complex blend of risk and opportunity. For small to medium businesses, the impact is particularly acute – we’re living at the extremes, where we’re either facing unprecedented demand that...

Spoiler alert. I’m writing this blog from the beach. Not because I’m slacking, but because I’m taking my own advice. I am, after all a “Wellness Guy.” This, in large part, is because I was told some years ago that I would never work again. Too weak, too sick, and with...

I took advantage of the pandemic-forced business disruption (we temporarily shut down our operations) and completed a project languishing in my garage for the last year. The family sailing pram – which needed a solid 45 days of my attention before we could launch –...

Many businesses have risen to the challenges presented by the pandemic. They have adapted and pivoted to new operating models that sustain or grow their enterprise. All these shifts have occurred out of necessity and will permanently change how businesses (both...